PROVEN STRATEGIES FOR RENTAL PROPERTY LISTINGS
Do’s
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Take a variety of Pictures – listings with pictures generally get more views.
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Have a Creative Title – stand out to capture the student’s attention.
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Remember Your Target Market – Think about what students would be most interested in.
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Set a Fair Rental Price – research your rental market. Price your rental competitively.
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Look at Other Rental Ads – see what other landlords in the area are offering.
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Use Bulleted Lists – bulleted lists are easier to read than a large paragraph of text.
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Review Before Posting – make sure all of the info is right – especially your contact info!
Don’ts
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Post Undesirable Pictures – don’t post photos of a messy room or cluttered space.
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Put the Description in ALL CAPITALS – you may want to command attention but it’s hard on the eyes!
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Leave Your Ad Up After It’s Rented – if the property has been rented, take it offline!
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Discriminate Against Tenants – Laws against discrimination must be adhered to.
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Exaggerate or Misrepresent Info – make sure the info you include is accurate and up-to-date.
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Be Slow to Reply to Inquiries – reply promptly! Otherwise students might find another rental.
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Excessive Use of Abbreviations – students may not understand your abbreviations.
By following these proven strategies, you will increase attention to your online listing!
Questions?
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